Amazing new social location-based system created by Vail Resorts.
EpicMix: RF + social + location = boarding 2010/2001
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Seth Godin on Social Capital (video)
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Godin doesn’t say it explicitly but what he’s referring to is social capital. I don’t necessarily agree with the statement about worthless relationships since people come in and out of your life, in a business sense, all the time. There are simply differences in how relevant someone is today as compared to tomorrow. I do agree that watching the numbers and thinking your...
Cultural differences in privacy will hinder the mobile/social explosion
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I recently read an article in The Economist that talks about the cultural differences between the US and Europe when it comes to digital privacy. It’s a good article and it begs the question, what the coming mobile/social explosion will look like for cultures that have a stronger sense of personal privacy than the US. The immense success of social media and the smartphone over the past...
What will social augmented reality look like on mobile?
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Wow. That title has a lot of buzz words! I’ve shown several examples of augmented reality over the last several months and have been thinking about how AR might be applied to the marriage of mobile and social. This is what I came up with. . . . You’re at an event (concert, business, etc) and you’ve elected to share your information and configured your settings. When someone...
Social Networking
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Just got an email from a friend of mine who’s looking for a new opportunity and how he used Twitter & LinkedIn to get 2 interviews in 30 minutes. The email is below: Unbelievable how fast this online media stuff can connect you. Looking for a job, got a Twitter feed this morning of best companies to work for in America. <company name> with Denver office came up. Quick visit...
Web 2.0 for the CIO (part 2)
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Back on April 13th, I lectured in Professor McCubbrey’s class on how a CIO could use Web 2.0 for their business. The focus of that lecture really how the social media landscape is evolving and then talk about how a CIO may utilize these changes. The reason for this method lies in that it’s too hard without specifying whether it’s a B2B/B2C model or a product/service. I covered...
Virtual goods on the mobile web
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Recently, there have been numerous stories about social networks, virtual worlds and gaming sites utilizing virtual goods as a way to monetize their offering. The game FarmVille is something many Facebook users are familiar with and the game allows you to “farm with your friends”. It’s currently the most popular game on Facebook with over 82 million users and members can use...
Social media for the entrepreneur
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This is a ENORMOUS post. If I weren’t summarizing a presentation I gave last night, I would have broken it into a small miniseries with many guest stars including Betty White. So make sure you go to the bathroom before you start. Last night I got the chance to speak to a class at DU that focuses on creating business plans. Social media is perfect for the startup due to the low barriers of...
ITEC 4700: Class 14 – Social Mobile
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Thursday we talked about one of my favorite attributes of social media; mobile. This field is growing by leaps and bounds and provides some of the most compelling marketing opportunities. The first thing we did was talk about existing technologies that enable location based offerings to be possible. Loki (by Skyhook) – The technology behind Brightkite’s location detection Geominder...
Trust in peers on social media is down
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A recent report by Edelman (featured on AdAge) shows that people don’t trust their peers as much as they used to. In fact it’s down 20% from 2008 (45% to 25%). As a matter of fact if you look at the overall “trust-O-meter”, all forms of media are down when it comes to trust and I would love to believe that they used the same demographic/psychographic group these questions...