Category#apple

Those pesky customers and their devices

T

I’ve been talking to many businesses about where they should be focusing their energies, in regards to mobile site vs. app vs. iPad app vs enormous movable flaming billboard. After listening to many business talk about the performance of their iPad apps vs their site (some selling twice as many items through their iPad app as opposed to their site) I realized that the customer is as usual in...

Is the iPad a mobile device?

I

Now that the iPad has been released and I don’t have on yet. (Yes. As you can imagine . . . very happy about it.) I’m wondering if the iPad will end up being a mobile device. At first I thought it was going to be a mobile device in the sense that a laptop; a computing device that can be used just as a desktop can be used. (Remember desktops?) But then, after testing one out, I...

Will the iPhone be the gaming console for the iPad?

W

I’m on the list! I have an iPad on reserve and very soon I will stand in a long line with many others to get what can only be called the most anticipated piece of computing since . . . well . . . since the iPhone! I’ve also been playing games on my iPhone (Primarily Asphalt 4) and I like them a lot but I have to say that blocking the screen with my thumbs to navigate is somewhat less...

Location, location . . . location

L

Well, if you haven’t heard about the explosion that is taking place in location related services, you just haven’t been paying attention. (I almost said you haven’t been in the right place. But I restrained myself.) I will attempt to summarize most of what’s going on currently. First let’s talk about money. We all like it and there is quite a bit to made according to...

Social media for the entrepreneur

S

This is a ENORMOUS post. If I weren’t summarizing a presentation I gave last night, I would have broken it into a small miniseries with many guest stars including Betty White. So make sure you go to the bathroom before you start. Last night I got the chance to speak to a class at DU that focuses on creating business plans. Social media is perfect for the startup due to the low barriers of...

Distimo releases its monitoring tool

D

Today was a good day. I got to talk to Vincent Hoogsteder of DISTIMO (@DISTIMO). They’re a company that I posted about two months ago and after reading there most recent report on the status of “all things application store” I thought it would be good to get them on the phone and talk about what they do and how they came to be. Just in case you don’t want to read my original...

Apple. Your advertising partner.

A

I recently read the article in BusinessWeek entitled Why They Can’t Be Friends with Steve Jobs and Eric Schmidt on the cover. Sadly Bill Gates was left off the cover and for the most part is an afterthought when it comes to the web and mobile space. (That “Bing thing” may be worth talking about eventually, with its business focus vs academic focus, but I’ll save that for...

Random thoughts on the iPad

R

Apple announced the iPad today and a friend at work (a true Mac Fanatic) was keeping up to date on the announcement. I was getting SMS messages about specs, costs etc. Brent rocks! Nice looking. (No really.) Pictures at the bottom of this post. Comes with a docking station to help type when you have “real work” to do. (Just like digging ditches!) No mouse. From the picture you can see...

Embrace the Brand Challenge

E

I’ve been reading Word of Mouth Marketing by Andy Sernovitz and it has some great insights. (Book report coming soon!) In one section of the book he mentions Harley Davidson, Apple and Nikon as brands that have a rabid fan base via word of mouth. These are brands that we’ve all heard of and when I thought about it, with the exception of Nikon, all are noted as a complete pain in the ass...