Category#data

Apple sells your privacy (video)

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You may think that Apple’s recent decision to focus on your privacy has been in the works for some time. Truth is, they were watching Google take HUGE chunks of the ad market several years ago, through its data-driven focus. Just as they were about to get with the personalization program (through data), Cambridge Analytica happened. Since then they have embraced being the company protecting...

Epic tweet from @iamdylancurran on his (your) data

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1. Google stores your location (if you have it turned on) every time you turn on your phone, and you can see a timeline from the first day you started using Google on your phone — Dylan Curran (@iamdylancurran) March 24, 2018 3. Google stores search history across all your devices on a separate database, so even if you delete your search history and phone history, Google STILL stores...

A different kind of Facial Recognition (video)

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This is a fascinating video about how quickly we subconsciously judge people based on their looks.  This is most likely an evolutionary development and it means that you can’t trust your gut. Your brain does this to reduce cognitive load by classifying someone one way or the other but the implications are numerous. Hiring – Hiring is always a crap shoot and in fact, I’m always...

Five changes brands need to make

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Way back in May, I was fortunate enough to attend Brandwatch’s Now You Know conference series in Denver. It was an awesome event and it was focused on educating marketers as to what can be known and utilized to build their business’ through social listening. One of my favorite presentations was given by Misia Tramp, VP of Customer Experience Strategy at Metia. Not only was she a...

SxSW should let attendees use Flipboard to recommend sessions & events you should see

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This March I’ll be taking graduate/undergraduate students to SxSWi for the third year. (Last year I had 46 students, with zero arrests!) If you’ve been to SxSW before, you understand how intense the event can be. If you haven’t been, it’s like a rapid dive into the deep end of the pool that has you feeling like you know very little about what’s going on in the world...