@DanielsatDU Marketing Roundtable & Digital Marketing Summit


I’m excited to announce that I will be apart of the Digital Marketing Summit on the 24th of this month at Daniels College of Business. (Details to attend can be found here.) I’ll be talking about the business impact of the following items:

  • Post-PC Era – Smartphones/tablets are the digital consumer devices of choice. What do businesses need to do to address this fundamental shift?
  • Mobile Influencers – They’re not early adopters and they’re increasingly shaping the real-time sentiment of your business. Who are they and how can businesses partner with them?
  • Location Based Marketing – Due to the explosion in smartphone adoption, brick & mortar businesses now have a distinct advantage. A unique way of interacting with their most sophisticated customers. What are the best  methods of creating deep relationships?

I’m really looking forward to this event and we’re going to have some excellent guests at our marketing roundtable, such as the founder of the Made Movement Agency, @prindlescott and @luezstewart, VP of Interactive at Karsh Hagan.

@sallieburnett & @llbroady and I will be conducting the digital marketing summit. We’re going to cover social, mobile and the brand the brand impact of the changes we’re seeing. Should be an excellent event.  You should come!!

Checkout the infographic below for more details.

By Michael Myers

I'm currently the Academic Director of the Denver MBA at the Daniels College of Business. I manage the student experience and enjoy helping our students acquire the leadership skills they need for the next phase of their professional journey.

I'm also an Associate Teaching Professor of Digital Marketing at the Daniels College of Business, University of Denver. Since 2010, I've developed the 2nd most collegiate-level, digital marketing courses in the United States. I teach across a wide array of programs including Executive MBA, MBA@Denver, MS Marketing and Entrepreneurship.

I'm professionally passionate about digital culture, artificial intelligence and cognitive neuroscience. I'm married to an amazing woman and have two incredible children. I was raised in Colorado and spend my free time with family, cycling, snowboarding and going to the Pacific Ocean to SCUBA dive + surf.