No such thing as spare time.

No such thing as free time.

No such thing as downtime.

All you got is life time.

Go.

-Henry Rollins

Welcome to my site! Perspective is my own and I post when I have something to share. Scroll down to see the latest.

Latest stories

SXSW Day 2: Forget Loyalty, Build Habits

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My second day was a good one. I went to see the session entitled Forget Loyalty, Build habits with the VP/Digital for Julep Beauty, @lesliefeinzaig. Leslie is a gamer and has a gaming background so she has had some experience with building habits. Her goal with Julep is to create habits for influencers and as she said, “information is their social currency”. This information helps the...

Behold! The Yo Platform

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Yep. That Yo. The app that you could install and send a “Yo” to friends with. The app/company that received a $1.5 million investment last July. It turns out that this little joke of an app is actually creating a wafer thin platform for smartwatches with which you can plug your services into. @orarbel the CEO of Yo announced this in a session I was sitting in at SXSW. Turns out this...

Scott Galloway and The Four Horsemen

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@profgalloway proselytizes about Apple, Amazon, Facebook and Google. I agree with many things he says.  eCommerce -> brick & mortar – I completely agree with him on eCommerce companies opening stores, even though I have no idea what a Warbly Parker is. Amazon is screwed. A company that races to the bottom never wins. Enough said. Apple will be the first trillion dollar company...

A brand supscription

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This is an interesting article from Wired Magazine. The premise is that people don’t want to own things anymore and the brands that they mention are Apple/Amazon. The examples they give are content: music and books. But we’re also seeing this with the rise of Lyft and car2go. My opinion is that people are giving up on owning things because of the cost and because they can’t...