Link to Pavlov would love Klout’s Moments

I was someone who benefitted from Klout’s new algorithm released on August 9th, with my score increasing by 10 points! What’s most interesting is the concept of Moments, which hasn’t been released yet. The idea is simple; show me the impact of the content I create. Think of it as analytics for what resonates. This …

Marketing Is Dead – blogs.hbr.org/cs/2012/08/mar… Excellent post from Bill Lee on Harvard Business Review #socialmedia #socialmarketing — MichaelMyers (@MichaelMyers) August 11, 2012

Link to Use SweetIQ for your location-based marketing needs

After my #hashtag/Instagram experiment I decided to create a Tumblr account to see what the ecosystem was like and to see if tagging had the same impact. What I quickly got, was a lesson in content. In other words, the type of content that garnered the most traffic. I’m not talking subject matter. I’m talking medium. . …

One of the biggest changes that social media brought about was around content creation. In the early 2000s, anyone with access to the Internet and a minimal amount of technical skill, could be heard. Blogs were one of the first mediums people utilized to express themselves and from there the evolution continued. This evolution has gone through …

Link to Embrace the Remix (Ted Talk)

This is a great TED Talk about from @remixeverything about how creativity is the ability to take pieces of what has influenced you and put them together in a unique way.  This sentiment is shared by Malcom Gladwell with respect to Steve Jobs. (Living/breathing Tweet below.) Malcolm Gladwell on Steve Jobs, “the tweaker”: his sensibility was “editorial, …

Link to Will App.net lead the way for social monetization? (video)

This is a great video from @daltonc, the founder of App.net. App.net aims to create a Twitter-like service without utilizing advertising to support their business. (I remember several years ago, when Twitter was still shiny and new, someone launched a survey to find out if people would be willing to pay for Twitter and the …

I’m a huge fan of Instagram and have grown to appreciate the app, its functionality and how pics can be shared via Foursquare and Tumblr. I’ve also been a fan of music for many moons and I’m beginning to appreciate SoundCloud and the remixes/community I’m exposed to. For me, music is a visual thing where imagery goes …

I’m excited to announce that I will be apart of the Digital Marketing Summit on the 24th of this month at Daniels College of Business. (Details to attend can be found here.) I’ll be talking about the business impact of the following items: Post-PC Era – Smartphones/tablets are the digital consumer devices of choice. What …

Link to Spatially aware devices (video)

Great example of how NFC can make sharing between devices seamless and intuitive. Enjoy!