Category#social

Why the future of social is visual

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A picture is worth a thousand words . . . Something we’ve all heard, thousands of times over the years. As our attention span/communication methods become more condensed and we’re asked to do more with less; is it any surprise that online communities like Pinterest, Tumblr or Instagram are hot properties? It shouldn’t be. At the dawn of the web, many people were confused with...

Social media vs. Social business: redux

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For those of you keeping score, I posted about the difference between social media and social business, back in January. In that post I outlined the primary differences between the two and stated that I hoped the future of business was truly social and not simply using a Facebook business page to dump content into, hoping to get some likes. However, at the time I wrote the post, I believed that...

Curation vs. Aggregation

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Last summer, I was teaching a class and I had a slide with a bullet that mentioned content curation vs. aggregation. Immediately a student raised her hand and asked; “What’s the difference?” Since then I’ve been meaning to write this post and recently had it jostled from my memory when I saw it posted on Twitter from this year’s SXSW. I can’t remember who...

Social Media vs. Social Business

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I recently saw this excellent “article” on Fast Company by @DrewNeisser and in it he makes the important distinction between social media and social business. Two of the my favorite points that he makes are: People do business with people, not businesses (You think you’re B2B but a business is made up of people. They just have bigger wallets at work.) Your employees need to be...

Geeking out with my Wife!

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So . . . today, my wife says, “Hey honey. Why don’t we go to Red Rocks and take some pictures on Instagram and publish them to Foursquare. After my brain did several summer-salts for a couple of seconds I tried to figure out when the aliens had managed to grab my wife and replaced her with exact replica AND if they were going to bring my real wife back soon. Almost all joking aside...