Category#content

Get Chute!

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I recently had the good fortune to talk to Ed O’brien, part of the business development team at Chute. Chute is an amazing little company that utilizes user generated content (UGC) to promote brands. Their platform allows businesses to 1) discover, 2) engage and 3) secure permission to use the content and, 4) empower their fans by using their content. This is great business model for numerous...

The evolution of digital content

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Aggregation - Back in the day there was this thing called RSS, which stood for Really Simple Syndication. It was a way of getting a list of all the content that a site created in one easy to read list. Yep. It’s still around. There’s one in the upper right hand corner of this site. Curation – Now there is a amazing tool called Twitter. Twitter allows you to follow specific...