No such thing as spare time.

No such thing as free time.

No such thing as downtime.

All you got is life time.

Go.

   -Henry Rollins

Welcome to my site! Perspective is my own and I post when I have something to share. Scroll down to see the latest.

Latest stories

Quitting smoking (or day 3 without my iPhone)

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About 3 weeks ago I dropped my iPhone. The screen cracked, but it still worked and I bought it at Best Buy for their $15 a month protection plan that allows you to get a new one if anything happens to it. (Other than submersion; which I don’t get. An accident is an accident.) I took it in to get it replaced and it was back-ordered. So I held on to it until they had some in stock. I finally...

NFL players need some tech

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It’s the beginning of football season and I wanted to suggest some tech upgrades I’ve had on my mind. Helmets – Currently the helmets are relatively ill fitting with poor peripheral vision. As you know the face mask has a cage that creates the possibility for face mask penalties and more importantly; the potential for neck injuries. The new helment would have a huge piece of...

Niche perspective

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I talk quite a bit about targeting niches when it comes to building your business. I’ve also asked the question of whether or not you should market a business if you’re not in the target market. If you find yourself in the midst of marketing to a niche that you don’t belong to you, you’re going to need a trusted “mini-network”. Why more than one person? Because...

The iPad and the human being

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I’ve been having a lot of conversations lately that start with, “What’s all they hype around the iPad? I don’t get it.”. Arguably, these people are a little less “dialed in” than some, but this sentiment is still out there. I guess I should start with some stats around the iPad to help illustrate the hype they’re referring to. 1% of all Internet...

How is Tron Legacy like good social media?

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Yes I know the movie has been out for a while. I’ve been busy! I was actually watching some of the DVD extras and found out that Joseph Kosinki, the director of Tron Legacy was an architect. My bachelors degree is in architecture and I understand that mindset. The job of an architect is to create the potential for relationships to occur. They create spaces, lighting and texture that...

I'm an Associate Teaching Professor of Digital Marketing at the Daniels College of Business, University of Denver. I also consult with startups and established brands. I'm currently focused on artificial intelligence, cognitive neuroscience and culture. I am married to an amazing woman and have two incredible children. I was raised in Colorado and spend my free time with family, biking, snowboarding and going to the Pacific Ocean to SCUBA dive and/or surf. I'm passionate about architecture, design, street art, photography and the art that tattooing has evolved into.

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