Michael Myers

TagForrester

What does the post-PC era mean? (video)

In #video
12/11/2011
1 Min read
W

People have been talking about us entering a post-PC era for a while. With the rise of the smartphone and the iPad, it’s finally happening but it and it doesn’t mean that the PC is dead. It simply means that the PC will be the primary device for work while the smartphone will be for computing “in the wild”. The iPad will be the true personal computing device – on...

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Researchers To Marketers: Go Social, Mobile

In #mobile, #social
06/08/2011
2 Min read
R

This post was taken directly from MediaPost. I love it when people with big fancy PhDs agree with me and what I’ve been saying for the past two years! Two reports released Monday underscored the increasing importance of social media in the marketing scheme. As part of its wide-ranging study, “Competitive Strategy In the Age of the Customer,” Forrester said that marketers should...

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Michael Myers