Will Google include Twitter Lists in PageRank?


When Twitter Lists was introduced it made sense solely based on organizing those you follow and I’ve also posted about the lists being the foundation for niche social networks. Currently I’m fortunate enough to be on 4 lists.

As I look at these lists I believe that Google will start to utilize them to help PageRank. (If you’re unfamiliar with the concept of PageRank; click here.) As Goolge moves inexorably towards real time search, Twitter and Facebook will need to generate relevant results AND they must be weighted accordingly.

This can (and should) take several forms. Google should:

  1. weigh the Twitter List page
  2. weigh the individual user’s page included in the list
  3. and weigh the URL that is contained in the individual user’s page

We’ll see if Google moves in this direction.

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I'm currently the Academic Director of the Denver MBA at the Daniels College of Business. I manage the student experience and enjoy helping our students acquire the leadership skills they need for the next phase of their professional journey.

I'm also an Associate Teaching Professor of Digital Marketing at the Daniels College of Business, University of Denver. Since 2010, I've developed the 2nd most collegiate-level, digital marketing courses in the United States. I teach across a wide array of programs including Executive MBA, MBA@Denver, MS Marketing and Entrepreneurship.

I'm professionally passionate about digital culture, artificial intelligence and cognitive neuroscience. I'm married to an amazing woman and have two incredible children. I was raised in Colorado and spend my free time with family, cycling, snowboarding and going to the Pacific Ocean to SCUBA dive + surf.