TagITEC 4610

Information Technology Strategy: Class 3 – Social Media

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Monday night we began covering social media and how to develop deep relationships online. We walked through the conceptual model of Findable, Recommendable, Transparent and Collaborative.  From there we moved on to the benefits of social media. Habitual vs. Loyal – Buying from Amazon is a habit of mine. I would just as likely to to Overstock.com to buy my books. Craftsman Mentality –...

Information Technology Strategy: Class 1

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Tonight was the first class for the quarter this summer. This class if focused on how business people can use technology to grow their business. We reviewed the syllabus and introduced ourselves. I’ve got a very diverse group and everyone seems  to be engaged. (Yes. I know it’s only the first night.) The majority of students selected a required reading to present. The readings this...