TagTakashi-Murakami

The Mobile Japan

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We have all heard of the success that NTT DoCoMo‘s i-mode has had since it’s introduction in 1999. The strength of that business and the adoption of the mobile phone as a data-based tool instead of simply a telephone, is a key to the company’s dominance. i-mode rules due to the Japanese culture’s adoption of the mobile phone as a enabling tool and there are no signs of...