TagJonathan Ive

Design is Viral

D

There has been a lot of discussion over the last several months about whether viral marketing exists. The first time I heard this I agreed and used a coffin as an example of  something that would not sell virally. The product is inherently morbid and therefore was a dead end (no pun intended). As I think about it more I have read of the wealthy building large burial shrines for themselves. I...