Jesse Schell discusses Facebook games and more (video)

This is an amazing video from Jesse Schell of Carnegie Mellon. Among other things, Mr Schell talks about the evolving collision of the real world and the virtual world from a gamer’s futurist vision and there is a lot in here that help you understand why Facebook games such as Farmville & Mob Wars are generating an amazing amount of revenue. It’s funny, after reading this I remembered that passive gaming used to be the number one online activity, behind pornography and email.  He also mentions a book called Authenticity and if this book is as half as good as their first book, The Experience Economy, it’s a must read. Enjoy!