My second day was a good one. I went to see the session entitled Forget Loyalty, Build habits with the VP/Digital for Julep Beauty, @lesliefeinzaig. Leslie is a gamer and has a gaming background so she has had some experience with building habits. Her goal with Julep is to create habits for influencers and as …

Link to Magic Leap’s AR game looks unbelievable!

I definitely understand why Google invested $542 million in Magic Leap! Their AR game looks AMAZING! Enjoy!

Yep. That Yo. The app that you could install and send a “Yo” to friends with. The app/company that received a $1.5 million investment last July. It turns out that this little joke of an app is actually creating a wafer thin platform for smartwatches with which you can plug your services into. @orarbel the …

Link to Scott Galloway and The Four Horsemen

@profgalloway proselytizes about Apple, Amazon, Facebook and Google. I agree with many things he says.  eCommerce -> brick & mortar – I completely agree with him on eCommerce companies opening stores, even though I have no idea what a Warbly Parker is. Amazon is screwed. A company that races to the bottom never wins. Enough …

Link to Steeri – The self-driving car parody

This is an interesting article from Wired Magazine. The premise is that people don’t want to own things anymore and the brands that they mention are Apple/Amazon. The examples they give are content: music and books. But we’re also seeing this with the rise of Lyft and car2go. My opinion is that people are giving up on …

Checkout Whole Foods Pinterest board. What do you notice? Look again. It takes a couple of seconds. (Hint: Read the post title.) Social needs to be timely and seasonal is a kind of meta-timely. Login and rearrange your boards to be contextual. It’s like Tweeting about a Christmas event in March.

Link to Neptune Duo

This is an interesting idea! Think of it as personal cloud services, with you wearing your server on your wrist. Not sure if people will adopt the idea but we’ll see. (More information here.)