#gamification

My second day was a good one. I went to see the session entitled Forget Loyalty, Build habits with the VP/Digital for Julep Beauty, @lesliefeinzaig. Leslie is a gamer and has a gaming background so she has had some experience with building habits. Her goal with Julep is to create habits for influencers and as …

SXSW Day 2: Forget Loyalty, Build Habits

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I’m currently reading this book by Gabe Zichermann & Christopher Cunningham. Book review on the way!

I got to see this presentation from @adamkleinberg of Traction a couple of weeks ago at Intuit. Great stuff! View more presentations from Traction