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The Corporate Social Graph and its Impact on Search

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I was recently talking with Matt Garton of Travel Connexxions about Search Engine Marketing and usability. We discussed niche search engines and the push toward improved usability with Ask leading the way. Currently when you search on an item the results will bring back sites, blogs, images, videos and news. This is more thorough for the user but tends to dilute the focus of SEM, which is to...