I posted in late September (just a few posts down) about the Rugby Tournament in Aspen that I’ve attended for the last 24 years. I mentioned the need for Generational liaisons as partners to help marketers serve a niche. I wanted to expand on the concept of generations with the context of niche. When I started going to Ruggerfest, Aspen was still a relatively small mountain town in...
Generations of the Niche
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