I just finished reading a new O’Reilly book by Gabe Zichermann & Christopher Cunningham (site here) entitled Gamification by Design and I strongly encourage you – yes you – to read it. Just in case you thought that gamification has anything to do gaming, let me assure you: that it doesn’t. Some of the easiest examples of gamifaction are frequent flyer miles, badges on...
Gamification by Design
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