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No comment

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I recently went to a blog that I hadn’t been to in a long time. Not because they’re less relevant. I’ve just been busy. At first the site appeared as it always has. Good content with ads running amok down the right hand side of the screen. It took a minute but I finally realized that there were no comments on their posts. I remember there consistently being 10-15 comments per...

4th anniversary of CRUCES

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When I was a young man, I pretty much had a comment for any and every situation. Although I believed this to be one of my many strengths, it wasn’t always appreciated. (Can you believe it!??!?!!?)  So much that my father told me one day that I reminded him of a type of tea that his girlfriend drank. The tea was called Constant Comment. For some reason this popped into my mind recently...

Blog as Living Totem

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I have been blogging since the middle of last year and have been reading blogs since 2005. I think about this every time I post. Am I using the right media to make this stick? How will I be doing this in two years? The following option is one possible direction/analogy. There are the standard text/image blogs, video blogs (vlog), audio blogs & mobile blogs (moblog). They have become a...

Transparency: The Third Level of Building Deep Customer Relationships

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My last two posts I have covered the first two steps in creating deep customer relationships; findability and recommendation. I would now like to turn my attention to the next step which is transparency. In their groundbreaking work, The Cluetrain Manifesto, Chris Locke, Doc Searls and David Weinberger proposed that businesses behaving as walled gardens and giving their customers whatever the...

I'm an Associate Teaching Professor of Digital Marketing at the Daniels College of Business, University of Denver. I also consult with startups and established brands. I'm currently interested in artificial intelligence, cognitive neuroscience and culture. I am married to an amazing woman and have two incredible children. I was raised in Colorado and spend my free time with family, cycling, snowboarding and going to the Pacific Ocean to SCUBA dive + surf. I'm passionate about architecture, design, street art, photography and tattooing.

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