Michael Myers

Tag#augmentedreality

Behold, the power of the Splinternet!

In #android, #augmentedreality, #consumergoods, #Facebook, #geotargeting, #iPhone, #location-based-services, #mobile, #monetize
04/04/2010
3 Min read
B

I recently met with a business that was looking for a Director of Digital Opportunities and being a HUGE fan of vague/ethereal titles (no really), I was most interested in the”digital” part of the title. As I’ve mentioned on this blog in the past, there is enormous collision going on between the online world and the tangible world. (Reminds me of that car commercial where he...

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Social media for the entrepreneur

In #advertising, #android, #apple, #augmentedreality, #blogging, #brand, #businessmodel, #cloudservices, #collaboration, #conduitmarketing, #consumergoods, #Facebook, #findable, #geotargeting, #Google, #iPhone, #location-based-services, #marketing, #mobile, #monetize, #niche, #QRcodes, #recommendation, #SEM, #SEO, #social, #socialMedia, #teaching, #transparency, #Twitter, #Web2.0
03/09/2010
15 Min read
S

This is a ENORMOUS post. If I weren’t summarizing a presentation I gave last night, I would have broken it into a small miniseries with many guest stars including Betty White. So make sure you go to the bathroom before you start. Last night I got the chance to speak to a class at DU that focuses on creating business plans. Social media is perfect for the startup due to the low barriers of...

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ITEC 4700: Class 16 – Monetizing Web 2.0

In #advertising, #android, #augmentedreality, #behavioral, #conduitmarketing, #Facebook, #findable, #iPhone, #monetize, #niche, #QRcodes, #recommendation, #SEM, #SEO, #teaching, #Twitter, #Web2.0
02/28/2010
9 Min read
I

Thursday we started off with several of my students asking if my Twitter account had been hacked. And yes, it had. Someone got in and sent out the following message: ‘hi, i’m 24/female/horny… i have to get off here but message me on my windows live messenger name *****@hotmail.com’. They had direct messaged a large number of my followers. (I was also alerted by someone who...

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Retail 2.0

In #augmentedreality, #consumergoods, #CPG, #QRcodes, #video
02/01/2010
4 Min read
R

I know. I know. Stick ‘2.0’ on the end of anything and it means it’s soooooo different. Most times it is different and this time is no exception. If you’re selling consumer product goods: brace yourself. I’ve posted about the virtual world colliding with the physical world if smart phone growth this year is any condition (110% nationally/148% internationally) there...

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Two flavors of augmented reality and how you can use them

In #augmentedreality, #video
01/01/2010
1 Min read
T

I’ve posted about the two types of augmented reality shown in the videos below. I wanted to talk about how you can/will be able to use these in the near future. First; the examples. This is an example of an augmented reality browser. As you can see there is information associated with a physical item and when viewed through the smart phone’s camera, via the browser, information is...

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Augmented Reality & QR Codes: Two Great Tastes that Taste Great Together

In #augmentedreality, #QRcodes, #video
09/22/2009
2 Min read
A

Above are graphics that are used to trigger augmented reality. The idea is to hold these up to your webcam while you’re watching yourself on your computer through a specific website and the item will come to life. (Video example below.) The first icon is from GE for their Smart Grid campaign and the second is from something Colle + McVoy are calling “Twaugmented Reality“. The...

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Michael Myers