No such thing as spare time.
No such thing as free time.
No such thing as downtime.
All you got is life time.
Go.
-Henry Rollins
Welcome to my site! Perspective is my own and I post when I have something to share. Scroll down to see the latest.
Since the late nineties businesses have been thinking of the Internet as a marketing platform and for the most part have been relatively successful at leveraging it. When ecommerce happened even the naysayers expanded their concept of the Internet from a cost center to a method of generating revenue. I thought I would take a few minutes and describe the newer platforms that we’re just...
We’re getting closer to Jeremiah Yang’s 5th era of social networking, social commerce. Don’t believe me? Watch this entertaining yet educational video on Jack Dorsey’s Square.
Last night we reviewed YouTube. We took a look at the Icelantic Channel and took a look at the built in analytics specific to an individual video. Pretty amazing information given that it’s free. Leave it to Google. Unfortunately there are no English Pirate speakers in this demographic as there were on their Facebook account. This information also helps you understand (screen shot below)...
This morning I had a chance to try out Twalkin. I know. I know. Another Twitter app with a goofy ‘tw’ name but this is yet another way people can use Twitter to network and organize. The focus, as you may have guessed is enabling Twitter users to connect on the phone. It has a slight social feel as you can leave the call open for anyone to join in. My friend Jason Markow found this...
Saw this ad yesterday from Google and it really speaks to how search plays into our lives. Enjoy!
A recent report by Edelman (featured on AdAge) shows that people don’t trust their peers as much as they used to. In fact it’s down 20% from 2008 (45% to 25%). As a matter of fact if you look at the overall “trust-O-meter”, all forms of media are down when it comes to trust and I would love to believe that they used the same demographic/psychographic group these questions...
10 classes down this past Thursday. I can’t believe how quickly it’s going. Two of the students did a presentation on Naked Conversations, a book by Shel Israel and Robert Scoble. The book focuses on how blogging is transforming businesses and they used the online tool Prezi for their presentation (below). Pretty cool collaborative, presentation tool. They reviewed the book chapter by...
I recently read the article in BusinessWeek entitled Why They Can’t Be Friends with Steve Jobs and Eric Schmidt on the cover. Sadly Bill Gates was left off the cover and for the most part is an afterthought when it comes to the web and mobile space. (That “Bing thing” may be worth talking about eventually, with its business focus vs academic focus, but I’ll save that for...
The topic of blogging came up the other day and I was curious to hear why people blog. For some it’s therapy and for others it is selling what they do. For me it’s more along the lines of what Seth Godin says in this video. Enjoy!