No such thing as spare time.

No such thing as free time.

No such thing as downtime.

All you got is life time.

Go.

   -Henry Rollins

Welcome to my site! Perspective is my own and I post when I have something to share. Scroll down to see the latest.

Latest stories

Brick & mortar businesses now have the advantage

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Back in the day, online businesses claimed they had a strategic advantage over brick & mortar businesses because of the reduction in overhead and their ability to sell to anyone in the world. Think Amazon. With the rise of location based marketing, brick and mortar may now have the upper hand. As of today, unless it’s a brand you love, search is the key to ecommerce. You look. You find...

Fanatic Fans!

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Established behavior + niche need = successful business I’ve uttered this equation several hundred times over the past few years and I look for these qualities in every business model I review. In the fall of 2009 Brian was at a Phoenix concert in Phoenix. As the concert started, he looked around and saw hundreds of people pulling out their smartphones to tweet, post pictures to Facebook, shoot...

What your website will look like in 5 years

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As companies continue to join the ranks of Facebook – realizing that Facebook 2011 = web 1997 – they’re continually bumping into the question of whether or not they need a more robust fan page or do they put more money into their site. After all, 33% of all Internet traffic in the US is on Facebook. Shouldn’t I be where my customers are? Also, if my customers are moving to...

Exit through the social media shop

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I finally got a chance to see the “Banksy Movie” (Exit Through the Gift Shop) and it was not what I expected. Never is. For those of you that don’t know who Banksy is; he’s a street artist. He uses stencils and cans of spray paint to share his point of view. He’s from England and other than that, we don’t know much. His identity is a mystery. (If that’s...

I'm an Associate Teaching Professor of Digital Marketing at the Daniels College of Business, University of Denver. I also consult with startups and established brands. I'm currently focused on artificial intelligence, cognitive neuroscience and culture. I am married to an amazing woman and have two incredible children. I was raised in Colorado and spend my free time with family, biking, snowboarding and going to the Pacific Ocean to SCUBA dive and/or surf. I'm passionate about architecture, design, street art, photography and the art that tattooing has evolved into.

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