Link to comScore’s Social Essentials says go after the friends of fans on Facebook (video)

I just found this white paper by comScore’s new service Social Essentials featured on FastCompany. Check out the video below; sounds smart and I’m reading the white paper now!

When I was a young man, I pretty much had a comment for any and every situation. Although I believed this to be one of my many strengths, it wasn’t always appreciated. (Can you believe it!??!?!!?)  So much that my father told me one day that I reminded him of a type of tea that his girlfriend …

Link to Lie with My4SquareAlibi! (video)

Not sure how I missed this (My4SquareAlibi), but it actually works and the “product videos” are very funny. More videos with a less than family feel are here. Enjoy!

I got to see this presentation from @adamkleinberg of Traction a couple of weeks ago at Intuit. Great stuff! View more presentations from Traction

So . . . I’ve been collecting stats on the iPad as they roll in and I’m now convinced of several things The iPad is device emphasizing engagement: meaning because of it’s intuitive interface and the experience it affords, it’s inherently more compelling, on a biological level. (No joke. The keyboard and the mouse are …

For months now I’ve been seeing stats the increasing number of us that watch television and text or watch television and work on the computer. This is known as media stacking. I do this all the time and I took and informal poll of my students and 100% of my students do this. This of …

Link to Great use of QR codes by Tesco Homeplus (video)

I have student in my Information Technology Strategy class that has what we all like to call, a “good problem”. They’ve released an app called Who’s Like Me (not site yet) and has had some success with the number of downloads. The issue is, these downloads are happening nowhere near the US target market. In short, the …

Link to Google+ will not impact Facebook (video)

Let me start by saying that Google+ is a great idea. For those that don’t know, the idea behind Google+ is that you’re able to categorize your friendships with people from family, friends, acquaintances, professional contacts, etc. This is something Facebook should have done years ago as more and more people have begun to suffer from …