No such thing as spare time.

No such thing as free time.

No such thing as downtime.

All you got is life time.

Go.

   -Henry Rollins

Welcome to my site! Perspective is my own and I post when I have something to share. Scroll down to see the latest.

Latest stories

Apps for the iPad Mini

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So, Ive had my iPad Mini for a total of three days and I’ve already come up with several product upgrades I’d like to see from a couple of my favorite apps. For those of you that don’t own a Mini, you need to go get one now. You’ll use it twice as much as the standard iPad. It’s the scale of the device. iPad is for media consumption, Mini is combo pack – media...

An updated Twitter recipe for research

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I posted a recipe for a personalized Twitter feed back in the Summer of 2010. A lot of things have changed in that time and I thought it would be a great time to write an update. Let me start by saying that this recipe is for research purposes and NOT personal branding. I’ll bullet it out to keep it simple. Twitter – Create a Twitter account and make sure the name is something that...

Marketing personas need Brand Graphs

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I was in a LEGOs’ store today and was wishing I was 10 again. Not that you need an excuse to enjoy yourself with kids toys but it sorta helps. It was amazing how busy the store was and made me feel like I’d wandered into the Apple store. As I watched my son assemble LEGO characters I started to think about how LEGOs had impacted my early life and then thought about how Apple had...

I'm an Associate Teaching Professor of Digital Marketing at the Daniels College of Business, University of Denver. I also consult with startups and established brands. I'm currently focused on artificial intelligence, cognitive neuroscience and culture. I am married to an amazing woman and have two incredible children. I was raised in Colorado and spend my free time with family, biking, snowboarding and going to the Pacific Ocean to SCUBA dive and/or surf. I'm passionate about architecture, design, street art, photography and the art that tattooing has evolved into.

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