Loretta | Google Super Bowl Commercial 2020 (video)

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So . . . I like many others, loved this commercial from Google. I’m also curious by the fact that many people seem to be missing the point. It shows Google Assistant becoming our personal assistant. This is an essential part of an AI learning about us and facilitating our needs. (It reminds me of Replika in a way.) The rise of personal searches is no secret and this is the next logical step . . .

Also, as a middle-aged man, I like this because it can help me remember things. I still use Foursquare, not because I’m looking to earn points, but to help me remember where I was at any given time. 

By Michael Myers

I'm an Associate Teaching Professor of Digital Marketing at the Daniels College of Business, University of Denver. I also consult with startups and established brands. I'm currently interested in artificial intelligence, cognitive neuroscience and culture. I am married to an amazing woman and have two incredible children. I was raised in Colorado and spend my free time with family, cycling, snowboarding and going to the Pacific Ocean to SCUBA dive + surf. I'm passionate about architecture, design, street art, photography and tattooing.

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