This is pretty creepy but shows you where things could go with augmented reality.
I posted about Amex’s foray into the world of mobile and social back in March but just found this “how to” video. Enjoy!
I posted about the future of search being a three layer cake two years ago and in it I outlined a three tabbed SERP solution with social (filtered) results being first, business results being second and academic results on the third tab. I somehow missed this TED Talk (thanks to @jmarkow) from @elipariser on “filter bubbles”, …
More info here.