#mobile

This is how it feels to be a marketer at times. :)

Behold: Woo Woo!

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Last year, I was on a flight from Austin to Denver, frustrated that I was unable to attend more sessions at SxSWi. It was my first year and I was overwhelmed by the quantity/quality of information. I had attended 4 days of sessions from 9am to 5pm and still only scratched the surface. As I sipped yet …

SxSWi 2016

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There are several things I find interesting about this video. This is how many relationships end (and begin) in today’s mobile culture. This is a “music video”. There used to be these things called music videos when MTV wasn’t a cultural scab on the collective shin. Enjoy!

A modern day breakup

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It would be painfully cliché to say that business has evolved over the past 20 years. It’s been disrupted. People work whenever and wherever they are. They do much of this work from mobile devices, 24 hours a day, 7 days a week and embrace BYOD. Not all workforces are mobile workforces but as corporations …

Someone needs to go shopping

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Back on May 3rd, I attended my first metal concert in many many moons. The show featured Mastodon + Clutch. (Two sounds that are VERY different. Prog Rock ≠ Funk Metal.) I don’t listen to metal any longer but definitely appreciate the culture. Metal fans are a tightly knit community and I saw many who appeared to be old friends. …

Mastodon + Clutch + Red Rocks and tickets with depth

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Mobile commerce is here!!! If I had a nickel for every time I heard that I’d have about 35 cents. But this time will surely be different! Apple has jumped into the ring for the higher end of the market and MCX with CurrentC will get the lower end. There’s only one small problem: just because …

Getting people to use mobile for transactions

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  It has been an amazing class/trip to Japan. I learned a lot about mobile consumer behavior and the cultural characteristics that drive some of the behavioral differences. In the end, if you boil the trip down to its base element(s), it all comes down to culture.  When I started this class, the equation I came up with …

Mobile Consumer Behavior: The trip home

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Today is our last day in Japan and I got up early, ate and headed out to the Fushimi Inari Shrine. This is a place I’ve always wanted to go and it did not disappoint. It’s about 1/2 hour from our hotel and it was easy to find. There are roughly 1 million photo opportunities and the …

Mobile Consumer Behavior: Day 9 in Japan

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We had two full days left in Japan and my students needed to take everything they’d seen/heard/learned (also known as data) and use it to write the create the final project. The final project was a paper and is outlined here. I met with each student team – primary and secondary – to review their …

Mobile Consumer Behavior: Day 8 in Japan

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After a brief stop at the Edo-Tokyo Museum. It was brief because the top three floors were closed! We then went back to Kyoto on the bullet train. Once we arrived we settled into the hotel (same rooms!) and then headed out to the Ginkaku-ji. After that we took a look at Heian Shrine. This is …

Mobile Consumer Behavior: Day 7 in Japan

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