Category#Instagram

Wearables need a killer app

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I recently read a post that Google Glass isn’t doing so well. The hype has subsided and people realize that the glasses just don’t look that great and there really aren’t consumer ready products. What the wearables movement, specifically eyewear needs is a killer app. Luckily I have the answer. It’s stupid simple and something that many people use already. Facebook should...

Mobile Consumer Behavior: Classes

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This may be the longest post in the history of the Internet. It may break it. Ideally this would have been done the day I taught the class but this quarter was exceptionally busy. In fact, the last time I was that busy was during grad school while working a full time job. I was a human piñata this quarter. But below is an outline of what material I covered during the class. Intro – The first...

Porsche realizes they’re on Instagram

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                                I have a friend that works with luxury brands and he was recently chatting with someone that he knows that works with Porsche; let’s call him William. It turns out, some of the executives had flown out to southern California for a meeting and the subject of social media came up...

My grey Saturday

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So  . . . my wife and I went out today since the kids were with their grandmother. In the process we forgot our mobile phones. We BOTH forgot our phones. But, being level-headed individuals we thought we’d feel disconnected while simultaneously feeling good because we could just hang out with each other, uninterrupted. However, over the next couple of hours, I/we realized how enabling our...

The smell of fear

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                Google buys Waze for $1.3 Billion!!! Rewind Facebook buys Instagram for a $1 billion!!! Reset These companies aren’t worth anywhere near a billion dollars. I love them and they simply aren’t worth the multiples that are being paid . Why then, did they get acquired for those prices? Fear Facebook and Google are betting on the...

“M” is for Mobile Marissa

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On July 16th, 2012 Marissa Mayer took over as CEO of Yahoo! and I have to confess, I didn’t have much hope for her. Not because of her, but because of the current state of Yahoo!. I’m not talking the value of the stock or the employee base. I’m talking about the fact that no one could tell me what Yahoo! was. Are they an email company? Are they a search company? Are they a news...

Visual data

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I recently posted about the future of social being visual and it’s important to note that this trend will make it increasingly difficult for businesses such as Radian6 to provide data “contained in the image”. I created a small collage of some of my Instagram images to help make the point. What kinds of information can be implied from the images below? Implications aside, the...