Category#Foursquare

Why Foursquare failed to reach escape velocity

W

@simonowens posted a thoughtful piece on LinkedIn entitled Why Foursquare failed to reach escape velocity. I of course, have my perspective on why Foursquare has split/pivoted. (I tried to add my comment but LinkedIn wouldn’t allow me to comment. Probably too long.) Below is my comment. Simon – This is a pretty good post and have a different perspective having used the service since...

Foursquare pivots

F

I just received this email from Foursquare. I have mixed feelings about this but I respect their decision to listen to the data (aka their users.) Love the new logo! Hi Michael, About five years ago, we launched a little app called Foursquare. As one of the first million people to sign up for Foursquare, you’ve been with us pretty much since the beginning. You’ve seen us grow from a tiny project...

Foursquare’s site traffic is pretty high! (graph)

F

  This is a graph from @compete that shows Foursquare’s website traffic. Foursquare’s an app isn’t it? (One that I love by the way.) 2.6 million uniques is quite amazing! I’ve been watching the site traffic for over a year and it continues to increase overall. To me this indicates that people are now using foursquare on the web to find places worth visiting. In my...

I'm an Associate Teaching Professor of Digital Marketing at the Daniels College of Business, University of Denver. I also consult with startups and established brands. I'm currently focused on artificial intelligence, cognitive neuroscience and culture. I am married to an amazing woman and have two incredible children. I was raised in Colorado and spend my free time with family, biking, snowboarding and going to the Pacific Ocean to SCUBA dive and/or surf. I'm passionate about architecture, design, street art, photography and the art that tattooing has evolved into.

Connect