Category#design

Creativity According to Hugh MacLeod

C

This is my second book report and again, the spoiler alert is in effect. (My first was Surfing with Malcom Gladwell.) For those of you unfamiliar with Hugh MacLeod, you need to go to his blog gapingvoid as soon as you get done reading this. (You should also stop at Amazon and buy his book.) You’ll like both. Hugh’s new book is called Ignore Everybody: and 39 Other Keys to Creativity...

Design is Viral

D

There has been a lot of discussion over the last several months about whether viral marketing exists. The first time I heard this I agreed and used a coffin as an example of  something that would not sell virally. The product is inherently morbid and therefore was a dead end (no pun intended). As I think about it more I have read of the wealthy building large burial shrines for themselves. I...