No such thing as spare time.

No such thing as free time.

No such thing as downtime.

All you got is life time.

Go.

-Henry Rollins

Welcome to my site! Perspective is my own and I post when I have something to share. Scroll down to see the latest.

Latest stories

Location based marketing vs. location based services

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What’s the difference between location based marketing and location based services? Other than spelling, location based services is a subset of location based marketing. I’ll give two examples to help spell out the difference. Location based marketing – A person checks into Foursquare and sees and offer for that business such as 15% off for the next week. They find the products...

Rise of the Overextended Class

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In August of 2009, Hugh McLeod posted about the concept of the Overextended Class and at the time, this post resonated with me and what I was feeling. In fact, I’m still very much feeling it. For those of you that don’t want to click on the link to Hugh’s post, I understand – it can be scary, the overextended class is simply someone doing WAY too much. Because you love...

Facebook & international travel: a visual comparison

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I recently saw this amazing graphic created by a Facebook intern and other than the fact it looks amazing, it also looked a little more than familiar to me. It looks like an international travel “pattern” video I posted a couple of years ago.  I’m not saying this an exact match and yet if I were Travelocity, Expedia, etc or a travel agency (yep. some are still around) I’d...

Social SEO (video)

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I posted about what I referred to as the corporate social graph and it’s impact on search results many moons ago. Google is beginning to include social media in PageRank. Enjoy!

25% of US Internet users are mobile-only . . . no really

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At first, this stat makes one pause. And then rabidly deny it. But . . . when you think about smartphone adoption and the differences in how people define “Internet usage”. It’s completely plausible. I have several family members that have told me that email usage only is Internet usage. Uh. . . . Ok. It’s easy to imagine a large number of people who don’t have...