No such thing as spare time.
No such thing as free time.
No such thing as downtime.
All you got is life time.
Go.
-Henry Rollins
Welcome to my site! Perspective is my own and I post when I have something to share. Scroll down to see the latest.
I recently saw this excellent “article” on Fast Company by @DrewNeisser and in it he makes the important distinction between social media and social business. Two of the my favorite points that he makes are: People do business with people, not businesses (You think you’re B2B but a business is made up of people. They just have bigger wallets at work.) Your employees need to be...
Tonight we covered gamification and I used the book Gamification by Design by @gzicherm to structure the class. (It’s funny. As you read this book, you find yourself continuously equating game theory to marketing strategies.) In a nutshell, gamification is about baking human nature into digital interactions with your customers. The book is definitely worth reading. We discussed player...
I recently received the notifications on the right from the The New Work Times, AFTER I had unsubscribed from the email list because (you guessed it) I didn’t want to receive duplicate information. I recently enabled push notifications from the Times app and I’m not picking on the TNYT. Instead, I’m offering this advice. When enabling push notifications, ask the recipient if...
This is a great video infographic that outlines Facebook statistics now. Enjoy!
Tonight was the first night of my mobile marketing class. I’ve got 14 students and many of them are VERY sharp. Before class even began I heard students discussing Flipboard and Instagram. A very good sign indeed! This is the first time mobile marketing class offered by Daniels and I feel honored to be teaching it. If you’ve read this blog for any length of time, you know that...
I know this is sooooo last year but I found this map/infographic and it feels like you’re looking at a 3D image without having the glasses on so it hurts the eyes, BUT it has some great information. (For those of you who read this blog with 3D glasses, you’re probably getting more out of this post than any other post before. Also, I hope you don’t run around wearing those things...
I’m going to take some time off and will be back on the 3rd of January. I hope everyone has a safe & happy holiday filled with big expensive gifts and snowboarding!
I just read that Instragram has become the biggest mobile social network recently and if you like photography and can’t put your smartphone down, it’s for you! (If you like photography and surf the web endlessly, Pinterest is for you!) Below is an infographic about Instagram. Enjoy!
If you’ve read this blog for any length of time (and I hope you have and If you have I owe you $5), you know that I love maps. I believe that maps are incredible ways to show information and could be a great way to know someone. I’m  a huge fan of using Google Maps on the iPhone to find good what I’m looking for. The accuracy is amazing and getting better in the rural areas...
My wife sent this to me and I’m not entirely sure how they do this but it’s funny to see the people’s response. Enjoy!