No such thing as spare time.
No such thing as free time.
No such thing as downtime.
All you got is life time.
Go.
-Henry Rollins
Welcome to my site! Perspective is my own and I post when I have something to share. Scroll down to see the latest.
Just in case you were confused. I did not misspell s p o t l i g h t. We’re all pressed for time these days. I can honestly say that the only real downtime I get now is sleep. Just about every other moment in my life is filled with something to do. Family! Something to work on. Something to read. Something to take a picture of. Something to share. Something to write. Because of this...
I’ve posted about Amex as being one of the more forward thinking BIG companies out there when it comes to mobile social with recent offerings though Twitter and Foursquare. I’m convinced that one of the next things that Amex will offer is the ability for consumers to link their accounts with their Klout score. It makes complete sense and here are some reasons for this...
Today I got a chance to talk to @jmburros of GetGlue. I had missed his presentation at #BigBoulder and was happy when he reached out after the event and offered to discuss how data is impacting GetGlue. I had four questions prepared . . . Q: What was your biggest takeaway from Big Boulder? A: The thing that struck me was how many companies were using social data. I was impressed by how fast they...
This is pretty creepy but shows you where things could go with augmented reality.
I recently posted about the future of social being visual and it’s important to note that this trend will make it increasingly difficult for businesses such as Radian6 to provide data “contained in the image”. I created a small collage of some of my Instagram images to help make the point. What kinds of information can be implied from the images below? Implications aside, the...
I left Instapaper. Someone showed me Pocket and I left faster than you can say, I’ve got a Wocket in my pocket. Why did I leave Instapaper so readily? Three reasons: I can search for content (web-based) that I’ve saved I can add tags to the the pages I save, when I save them The Pocket interface is easy to use and much more visual Instapaper doesn’t do/have either of these...
Coming to the realization that good advertising and good marketing are often two very, very different things.
— amber finlay (@its_amber) July 24, 2012
On July 25th, 2007, I created my first blog post. It’s hard to believe it’s been five years and a lot has changed in that time. The focus of CRUCES has shifted with digital culture and I’ve been very lucky in that my passion for mobile/social & location is now at the forefront of marketing’s collective consciousness. This of course is not the only thing that has changed in that time...
I’ve been hearing a lot of rumbling lately from numerous Tweeps that business people should learn to code since technology is now so ingrained in business. Having a foot in technology and a foot in marketing I feel somewhat qualified to respond to this suggestion. Here are some things to consider. Technology is a matter of Literacy – This comment came from the creator of WordPress, Matt...