No such thing as spare time.

No such thing as free time.

No such thing as downtime.

All you got is life time.

Go.

-Henry Rollins

Welcome to my site! Perspective is my own and I post when I have something to share. Scroll down to see the latest.

Latest stories

LinkedIn needs to dashboard me

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LinkedIn is an amazing tool. I use it daily for the following tasks Research companies and potential business partners Keep up to date on what’s going on in the digital marketing industry (Search, mobile, location, social and data across all three of these, just in case your keeping score) Share content to the LinkedIn group Marketing@Daniels Review who has checked out my profile Check...

Usability and the Apple Watch

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I haven’t had much time to comment on the impending release of Apple’s Smartwatch, aptly named Apple Watch (not iWatch) and my biggest question was how easy will the device be to use. The minuscule interface puts the term “limited real estate” to the test. But after watching this video, I’m excited to try it out. I’ve listed out some of the changes that will...

The real issue with privacy

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IMHO I pretty much nailed how privacy needs to be handled on a person-by-person level here. But we can’t even get to this point if we don’t solve one issue that 100% of everyone agrees needs to be solved. Security. As a consumer, I can’t even begin to worry about how you’re going to use my data if you can’t protect my data. I am not an identity theft expert but I do...

Mobile Consumer Behavior: The trip home

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  It has been an amazing class/trip to Japan. I learned a lot about mobile consumer behavior and the cultural characteristics that drive some of the behavioral differences. In the end, if you boil the trip down to its base element(s), it all comes down to culture.  When I started this class, the equation I came up with for mobile consumer behavior was Psychology + Culture + Capability =...

Mobile Consumer Behavior: Day 9 in Japan

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Today is our last day in Japan and I got up early, ate and headed out to the Fushimi Inari Shrine. This is a place I’ve always wanted to go and it did not disappoint. It’s about 1/2 hour from our hotel and it was easy to find. There are roughly 1 million photo opportunities and the repetition and process of getting from shrine to shrine was hypnotic. Truly something to be...

Mobile Consumer Behavior: Day 8 in Japan

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We had two full days left in Japan and my students needed to take everything they’d seen/heard/learned (also known as data) and use it to write the create the final project. The final project was a paper and is outlined here. I met with each student team – primary and secondary – to review their area of focus.  I was very happy with what I saw and was excited to see the final...

Mobile Consumer Behavior: Day 7 in Japan

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After a brief stop at the Edo-Tokyo Museum. It was brief because the top three floors were closed! We then went back to Kyoto on the bullet train. Once we arrived we settled into the hotel (same rooms!) and then headed out to the Ginkaku-ji. After that we took a look at Heian Shrine. This is the shrine that Scarlett Johansson visited in Lost in Translation. The thing that’s amazing about...

Mr. Norio Murakami

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So . . . tonight my students and I had the very good fortune of having dinner with Mr. Norio Murakami, the former president of Google Japan. We had a great time and he’s an amazing man. (I was introduced by one of my students.) We talked about privacy, AI (no matter what Elon says), the Internet of things and Japanese mobile culture. Mr. Murakami also happens to know some very famous people...

Mobile Consumer Behavior: Day 6 in Japan

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This morning we went to the Imperial Palace in Tokyo. This sounds like something that’s riddled with history but in fact, it isn’t. The palace is the working residence of the Emperor of Japan. (Yes. Japan has an Emperor and he’s much like the Queen of England in regards to power and responsibility.) This is going to sound stupid but the palace wasn’t much to see. After...

Mobile Consumer Behavior: Day 5 in Japan

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Today we started in Kyoto and ended up in Tokyo. In the morning, we visited the Kiyomizu-dera and Sanjūsangen-dō. We started to see more and more of the selfie sticks. (I guess the choice between genetically engineering people with longer arms or having them buy selfie stick, the stick makes more sense.) Also, when people take selfies in the US, they seem a little self-conscious. In Japan...