Link to In Memory | A film about death and grieving in the digital age

#TheCommunityisReal

My second day was a good one. I went to see the session entitled Forget Loyalty, Build habits with the VP/Digital for Julep Beauty, @lesliefeinzaig. Leslie is a gamer and has a gaming background so she has had some experience with building habits. Her goal with Julep is to create habits for influencers and as …

Link to Magic Leap’s AR game looks unbelievable!

I definitely understand why Google invested $542 million in Magic Leap! Their AR game looks AMAZING! Enjoy!

Yep. That Yo. The app that you could install and send a “Yo” to friends with. The app/company that received a $1.5 million investment last July. It turns out that this little joke of an app is actually creating a wafer thin platform for smartwatches with which you can plug your services into. @orarbel the …

Link to Scott Galloway and The Four Horsemen

@profgalloway proselytizes about Apple, Amazon, Facebook and Google. I agree with many things he says.  eCommerce -> brick & mortar – I completely agree with him on eCommerce companies opening stores, even though I have no idea what a Warbly Parker is. Amazon is screwed. A company that races to the bottom never wins. Enough …

Link to Steeri – The self-driving car parody

This is an interesting article from Wired Magazine. The premise is that people don’t want to own things anymore and the brands that they mention are Apple/Amazon. The examples they give are content: music and books. But we’re also seeing this with the rise of Lyft and car2go. My opinion is that people are giving up on …

Checkout Whole Foods Pinterest board. What do you notice? Look again. It takes a couple of seconds. (Hint: Read the post title.) Social needs to be timely and seasonal is a kind of meta-timely. Login and rearrange your boards to be contextual. It’s like Tweeting about a Christmas event in March.